75% of your Vera contribution prevents 500 plastic items from entering our oceans every month. The remaining 25% goes towards growing the company — allowing us to create more awareness, attract new members, and cover our web & transaction fees.
Trust and transparency is part of what defines us. That's why every contribution we make to our partner Plastic Bank is available to view on our open ledger.
With the help of our partner Plastic Bank, Vera creates new jobs to collect ocean-bound plastic in impoverished countries that don't have waste-collecting systems.
Collectors bring the plastic to Plastic Bank stores and exchange it for digital currency via the blockchain platform. That's how everything is accurately tracked.
What gets recycled is repurposed to make new products. What can't get recycled is sent to efficient, low-emission waste management facilities.
Powered by IBM, the collected plastic that gets exchanged for digital currency is done through blockchain technology. This creates a traceable, auditable supply chain with real-time impact tracking that guarantees our promise.
You can read more about how IBM's blockchain technology helps us prevent plastic from entering our oceans here.